AccessoriesConcept preview
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Made for somewhere other than your desk.
A relaxed accessories brand for weekend wanderers. Durable canvas, forest green and quiet details. The first collection is a reusable everyday tote.
Start with this directionIllustrative $OFF ticker. No token has been launched.
A possible first chapter
The creative direction
Start with a clear point of view
Made for somewhere other than your desk. Define the customer, the use and the details that make the product distinctive.
Build a consistent visual identity
Carry the same palette, typography and tone through the collection and its presentation.
Prepare a focused first collection
Everyday carry. Review a physical sample and the real costs before taking orders.
Use real feedback for the next iteration
Keep the brief and the work. When selling is enabled, use actual customer feedback to guide the next release.